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14 - Principles Based on Social Cues in Multimedia Learning: Personalization, Voice, Image, and Embodiment Principles. pp 345-368 · By Richard E. Mayer · You have Titre : The Cambridge Handbook of Multimedia Learning. Auteurs : Richard E. MAYER. Type de document : livre. Editeur : Cambridge University Press, 2014.The Cambridge Handbook of Multimedia Learning seeks to establish what works (that is, to ground research in cognitive theory), and to consider when and where it Edited by Richard Mayer, University of California, Santa Barbara. Publisher: Cambridge University Press; Online publication date: June 2012 The process by which people build mental representations from words and pictures is the focus of Mayer's cognitive theory of multimedia learning (Mayer, 2009; This reference constitutes an original work devoted to comprehensive coverage of research and theory in the field of multimedia learning. It focuses on how